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PROJECT OVERVIEW: Working in teams, we were tasked to reimagine the backpack experience and create a design brief for a new, original backpack concept to market. Each group needed to have the following as a minimum: a concept art page; 3 illustrations of the design (3 views) including an example of functionality; a poster, ad, or propaganda piece for your design; at least 1 example of how it would be marketed; A logo for your product/fictional company; and a final design brief explaining who you are designing for, and the why behind the designs.
DESIGN CONCEPT: Stack Pack is the run-and-gun, all-purpose backpack set for the person on the go. It’s modular design allows for customization for any scenario you may find yourself in. Attach the components all together for maximum storage of items or take them apart and travel light. Consisting of a main backpack, tote bag, and two fanny packs, Stack Pack is perfect for weekend getaways, to camping trips, to backpacking excursions, and more!
DESIGN CONCEPT: Stack Pack is the run-and-gun, all-purpose backpack set for the person on the go. It’s modular design allows for customization for any scenario you may find yourself in. Attach the components all together for maximum storage of items or take them apart and travel light. Consisting of a main backpack, tote bag, and two fanny packs, Stack Pack is perfect for weekend getaways, to camping trips, to backpacking excursions, and more!
MY CONTRIBUTIONS
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